Useless Pale Pink Crap

I'm sitting at Caribou Coffee right now, enjoying a large chai latte.

I like Caribou. They have good coffee. And free wifi.

They also have like a hundred pale pink mugs, tumblers, water bottles, and gift sets, not to mention the huge "be a part of the cure" poster that is to my right, and they ask every patron to purchase "Amy's Blend" -- a packaged coffee blend in honor of Amy Erickson, a Caribou employee who, at 33, died of breast cancer -- because ten percent of the proceeds will go to benefit the Susan G. Komen for the Cure Foundation.

At the counter, after being asked for the third time this week if I'd like to buy anything pale pink, I said, "You know that doesn't actually go toward finding the cure, right?"

The Roastmaster said pointedly, "Well, actually, it does," and then he recited something about how ten percent of the proceeds go to blah blah blah.

I said, "Yes, but the money isn't used for finding a cure. It's used mostly for overhead. And for paying administrative assistants and stuff."

He mumbled, "Well, I don't even know what it goes toward," and trailed off.

Happy "donating," everybody! Hope your homes are filled to the brim with tons of useless pale pink crap.



Wheee.